Content:Introduction; Push, Pull, and Push-Pull systems; the impact of Internet; demand-driven supply chain.
Emphasis:Three strategies are utilized in supply chain integration: push system, pull system, push-pull system. When should the firm use push, pull, push-pull system?What is the impact of the Internet on the supply chain strategy?
Objectives:Help students know: 1) Three strategies are utilized in supply chain integration: push system, pull system, push-pull system. 2)what does it take to implement a push-pull strategy?3) the impact of the Internet on supply chain strategies.
Hours:2
Case study:Dell Inc: improving the flexibility of the desktop PC supply chain
Case study:Zara Supply Chain. Watching the Video and discussing the following questions: 1) Which strategies are utilized in Zara Supply Chain, push system, pull system, push-pull system? 2) How could Zara Supply Chain achieve quick response?
Homework:Read the papers in relation to this field in various Journals(2005-2013).
International of Production Economics
Supply Chain Management-An International Journal
International Journal of Operations & Production Management